Second life for bottles

Second life for bottles

Video
Team name / Company name: Balance is Motion
Team leader: Eliška Knotková
Challenge: no. 3: Second life for bottles
Problem: Second life for NRB bottles.
Solution: - connecting czech glassworking tradition and beer culture - bringing circularity and sustainability topics into the pubs - tell the story about Pilsner Urquell’s upcycling strategy right in pubs (POS, on-trade outlets) - fresh aesthetics for POS products - create closed loop system - materials can be sourced from pubs (empty bottles & also broken beer glasses) - employ technologies suitable for upcycling of all NRB concepts: I. - fused glass boards II. - 3D modular cast glass blocks Find ppt: https://drive.google.com/file/d/18DTYX0WP_B9_9mNPMMfgiDtUYhQWd0Sb/view?usp=sharing
Impact: - up to 24 800 000 upcycled bottles per year - saved value in closed-loop system - 76 100 000 Kč / year - impacted guests of 20 000 on-trade outlets in Czechia - reduced CO2 emissions and other environmental impacts (could be calculated with Life Cycle Assessment)
Feasibility: - proposed technologies are in commercial use - initial testing - Janštejn glassworks / studio Penocze - production - outsourced / in-house - scalable costs - depend on selected product - in-house production - costs reduction in the long-term - initial investment compensated with saved resources
What you built: two design concepts
What you had before: nothing
What comes next: testing of the concept